From CITY to state to nationwide, We find out what and how people think.
Whether the general public, voters in a certain part of the country, C-suite executives, consumers of your product, political elites, or potential new markets, J.L. Partners applies its unique experience and expertise to help you understand your audience, design your campaigns, or engage with your targets.
Founded by former pollsters for the British Prime Minister, J.L. Partners is a US-based LLC with a domestic focus.
We poll using a unique approach, mixed-method polling depending on the audience that needs to be reached. Rather than 100% live-caller polls, or 100% online surveys, J.L. Partners mix methods according to the composition of our target audience, including using in-app game polling to reach the most disengaged. No part of our voting intention methodology utilizes opt-in panels.
This means our polls find respondents that other approaches miss, producing highly accurate results. Through this methodology, we gave the Ohio Republican Party the most accurate polling result in the country for the Ohio Senate race and we continue to impress clients across political, corporate, financial and think-tank sectors with our results.
Our polling methods
J.L Partners’ principal approach is through mixed-method polling, using a range of methods to reach people – based on who they are.
This provides a unique reach to people across the client’s target audience – including those who are disengaged and do not usually answer polls.
J.L Partners can also:
Reach B2B and business audiences, as well as others such as high net-worth individuals or investors – through loyalty programme incentivization (e.g. air miles)
Run focus groups and one-to-one interviews across the country both in-person and online
Provide modelling and analytics services to extrapolate wider conclusions from our polling data, including profiles and incidence of key audiences
Reach highly specific geographies, such as counties and cities
Give you the inside track on what will happen in November’s elections, giving you the insights beyond what others might get in the WSJ or on CNN
And J.L. Partners can reach these audiences around the world, in any major country.
In our client’s words
Former Co-Chair of the Republican National Committee and Chair of the Ohio Republican Party, Bob Paduchik: “J.L. Partners has a proven method of reaching voters that many other pollsters are missing; the disengaged and those without college degrees. The Ohio Republican Party desperately needed accurate polling for the 2022 US Senate race and J.L. Partners delivered a spot-on prediction. James’ approach has revolutionized Republican polling and returned faith in a once struggling industry. If you are serious about reliable research, J.L. Partners is the team to hire.”
Host of Breaking Points, Krystal Ball: “It’s funny James [Focus Group moderator] being British, he actually has a great poker face number one, number two he doesn’t have any of the American context cultural signifiers of which side he might be on. I think it’s actually very effective and comes through in some of the responses we were able to get.”